A Hit and Two Misses for Apple

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AAPL stock and App support

Apple (NASDAQ: AAPL) is getting mixed reviews at the moment for some of its most recent products and, unfortunately, the negative ones seem to be winning.

Battery Life Problems

All of the new MacBook Pro models that came out in October were advertised to have about 10 hours of battery life. The problem is that many users weren’t getting anywhere near that amount.

Apple was unsuccessful in finding what could be causing the battery issue, so the company decided to take advantage of a software update to remove the “time remaining” estimate that was accessible from the menu bar’s battery drop down menu.

There is still a battery life percentage figure that is viewable in the menu bar, but needless to say, buyers were not entirely pleased with this solution to their problem.

TV Fail

Apple tried taking another shot at digital TV, but this latest effort is so lame as to be ludicrous. A new app that is called simply TV is supposed to grab content from all available content providers to become your main TV resource portal.

Turns out, though, that the app only works with a handful or so of content providers and they don’t include some of the biggest names, such as Time Warner Cable, Comcast and Verizon FIOS. What may be the true killer, however, is lack of support for either Amazon Video or Netflix.

And the winner is…Apple Support

The new Apple Support app makes getting help for tech glitches an amazingly smooth process. Once users download and login, they will find a list of all the devices associated with their user ID. From there, hardware details are available, as well as a great many support options.

Similar to the online support pages on Apple’s website, the app has numerous documents available to help self-diagnose problems and to contact live reps for help when necessary.

Apple began as a very tightly focused little company. With all of the products and plans for the future, it is clear that quality control is not quite what it used to be. And probably never will be again.

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